How to Build a Great Personal Brand

See on Scoop.itMarketing strategies for growing your business & your personal brand

These days, your personal brand is as important as your resume. But defining–and communicating–your brand can be tricky. (#Solopreneurs make the brand, not the other way around.

Janet Muir‘s insight:

Be yourself!

See on www.inc.com

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New rules for modern marketing: it’s all about mobile

See on Scoop.itMarketing strategies for growing your business & your personal brand

Consumers are turning to their mobiles in their droves, especially in China, and marketers must adapt to reach them (RT @Amplience: Content, context and channel: three Cs of mobile marketing via @guardian Media Network

Janet Muir‘s insight:

Something we alreay know and still interesting.

See on www.guardian.co.uk